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July 12 - momo x jb fade - tptc
David Shuck
July 12, 2024
Together with
/ Fade Friday /
Momotaro x Japan Blue 0700SP (2 Years, Unknown Washes)
Fade Friday is here and we have some stunning Momotaro x Japan Blue 0700SP to kick-start your weekend with some denim envy. This is yet another quality submission from Indonesia, coming to us from Heddels reader Wilson Picauly. It’s no secret that Momotaro is one of the most revered brands in the world of denim, and with fading potential like this, it’s no surprise either.
Just over 2 years of wear has gone into these jeans and they’ve come a long way from their raw state. The indigo dye has lightened up, but just the right amount for the fades to pop through with high contrast. The honeycombs are as defined as you’ll see, and we have some solid whiskers that wrap around to the seat. The buttons have even stamped their own fade into the fly.
The details of these Momos make them extra special—the pink inseam adding a hint of color, and the “Battle Stripes” on the back pocket are nearly worn off. Fades battled for and truly won, we say.
You can find Wilson on Instagram.
/ In Partnership with The Premium Time Company /
The Rolex Daytona is the Swiss watchmaker's top of the line chronograph and The Premium Time Company wants you to enter to win one.
They're selling 700 tickets at 60 GBP apiece (~$75USD), one of which will win this stainless steel 126500LN Daytona. All you have to do is answer one horological question and you'll be in it to win it.
There's only another two days left so head to the The Premium Time Company to enter and view their other watch competitions before time runs out.
/ New Releases /
We don’t need to tell you that Kapital‘s Indigo Kathmandu short-sleeved shirt is amazing. It’s Kapital, it’s patchwork, it’s indigo — so you already know. The Japanese label has been producing the Kathmandu since 2006 so it’s solidly confirmed as a classic.
Crafted in Kojima, Japan, this summer-ready short-sleeved version of the Kathmandu IDG Shirt is a patchwork of half linen and half cotton, all dyed in indigo. This creates a patchwork that is asymmetrical in more ways than one—each patch is a different size and drinks up the indigo dye in different ways, creating a beautiful palette.
A physical embodiment of the late Toshikiyo Hirata‘s brand, the devil is in the details here: unique mismatched buttons, frayed hems, and a a side waist pocket with gorgeous embroidered detailing. It’s designed to look worn, patched, and repaired, channeling the essence of boro in a wearable package.
Available at Independence for $355.
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Lady White Co. Zips Up Cotton Rayon Blend Track Top
We’ve all rolled our eyes at those cringe “quiet luxury” or “stealth wealth” TikToks, where influencers preach about understated elegance while flashing thousand-dollar basics. The Lady White Co.’s Lightweight Full Zip Sweatshirt is real quiet luxury: low-key sophistication that blends top-tier craftsmanship and ultimate comfort.
This jacket – available in two muted colorways: “post grey” and “rock” – is all about sleek, no-fuss design and top-notch fabric that feels as good as it looks. Made in the U.S.A. from a 50/50 cotton-rayon blend, LWC’s Lightweight Full Zip exudes laid-back, California cool. Ideal for throwing on over a crisp white tee, a pair of sweatshorts, and some minimal sneaks, it’s your perfect grab-and-go piece. Forget loud patterns and logos; this piece is about timeless elegance and functionality.
Available for $315 from Lost & Found.
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Finally, something matcha related we don’t have to pretend we like! Kidding, kidding. Made by our friends over at Sueva, these 10 oz Takeyari Kurashiki canvas Tapered 2-Tuck Shorts have arrived just in time for warmer temps and we could not be more excited. But maybe that’s the caffeine talking?
Featuring a light dusting of class, these shorts feature a double pleated front, double narrow welted back pockets, and a traditional fit. But don’t reserve them merely for OCBD shirts and loafers, as they can take on a t-shirt and some tennis sneakers with ease. Closed out with a vintage-style French button fly, these made-in-Japan shorts are our beverage of choice thanks to their natural matcha dye.
Available for $180 from Redcast Heritage
/ Weekly Rundown /
Nike Dissolves Sustainability Department - ProPublica
‘Surely we are smarter than mowing down 1,000-year-old trees to make T-shirts’ – the complex rise of viscose – The Guardian
G-Star to Launch Children’s Range –SourcingJournal
The History and Legacy of the Carhartt Detroit Jacket – Carl Murawski
Behind The Scenes of Footwear Development With White’s Boots President Eric Kinney & Jason from Division Road – Stitchdown
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